Turning Themes Into Memes

Stewart McKie

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Top Stories by Stewart McKie

Today, the world of consumer bookselling is characterized by two polarized business models: Bricks and Clicks – physical retail bookstores and virtual online webstores. The future of consumer bookselling depends on breaking down this polarization and creating a new hybrid business model that exploits combinatorial innovation – the combination of existing concepts and technologies to deliver a business model breakthrough. My aim here is to offer one view of the future of consumer bookselling by considering some key issues and outlining a set of synergistic technologies, then presenting a new business model based on the concept of a “Contentstore”. Three Key Issues There are at least three key issues that consumer bookselling grapples with on a daily basis: Browse offline – buy online. The new generation of web-savvy consumers browses books in the bookstore but buys... (more)

A Box Life

IT Strategy A Box Life is a cute idea for QR Codes sponsored by clothing firm Columbia as a recycling initiative. Put a tag on a cardboard box so that when the box is reused you can track the 'life' of the box By snapping the tag and providing your location data or entering the tracking code printed under the tag with your current location via a widget on the website, you update the box's current location so it can be tracked as it criss-crosses the USA. Using the web widget you can also add some data about where the box came from to you, to build up a picture of the box's lifest... (more)

3D Accounting Part 3

As a very basic demo of some of the concepts of 3D Accounting discussed in parts 1 and 2 of this series, I’ve created an online webapp here. The login for the application is: User – demo@tripos.biz Password – cfoinfo To find out more about the application, which is focused on carbon footprint tracking… When you login you’ll see an intro page and a menubar with 6 options: 3D Accounting - Menu Entity – the entity you are accounting for Resource – the resources in the entity you are accounting for Person – the people in the entity you are accounting for Activity – the activity  ’ev... (more)

Technology Face-Off: Augmented Reality vs Mobile Image

There are 3 new technologies competing for attention on today’s mobile phones: Augmented Reality (AR), Mobile Image Recognition (MIR) and Mobile Tagging (MT). This briefing aims to provide a short introduction to all three, position them against each other and illustrate how all they can co-exist together. Augmented Reality (AR) AR uses the current view (front end) of the real world visible through your phone camera to display online content (back end) linked to specific objects located within the view. AR does this by using GPS co-ordinates to figure out a ‘start position’ of w... (more)

Introduction to Mobile Tagging

Mobile tagging is a process, a technology and a marketplace. The process of mobile tagging involves creating a visual image in a very specific format – called a tag – then deploying and displaying the tag either online or offline. You see the tag and use your mobile phone camera to snap it. When the tag is snapped you’re sorted as this triggers immediate delivery of content to your phone. The technology of mobile tagging includes various tag formats that are recognized by a specific tag reader. The reader is an application installed on the mobile that needs to be loaded to snap t... (more)